Name: ELG
Age: 56
Marital Status: Married, 4 children, 3 grandchildren
Education: BA & BBA Economics, MBA Aurora University
Tenure with BSH: June 2013 to present
Current Position: Field Associate

What was your previous occupation prior to becoming a part of the BSH sales staff?
I built a machine shop from the ground up over a period of 25 years. Economy killed my business.

Why did you choose BSH as your career?
I choose BSH because I was convinced I could make a lot of money now, have huge renewals later, and it was recession-proof. With the market expanding at record levels (baby-boomers!!), I am now positioned to reap the benefits for months and years to come.

How many years of sales experience did you have prior to working for BSH?
I had 4-5 years of actual selling experience prior to joining BSH.

What was the most difficult part of your learning curve with BSH?
Difficulties arose when I behaved like a lecturer instead of an educator to all the seniors I would meet. I did not talk to them in a tone that was my natural conversational self. Rather, I came across as too arrogant. This caused me to tell my customers what risks they were facing, instead of getting their agreement that they would not want those risks if there was any way to avoid them. Those mistakes when I started with BSH were humbling, but in the long run became a profitable experience, as I learned what not to do and what to do (basically follow the system I was trained versus doing it my own way!). However, it still occassionally rears its ugly head even today if I get desperate and begin to press harder at making sales, instead of just getting back to the basics of my training while being myself and having fun. I love helping seniors and now training new associates to be successful… it has made my career all the more gratifying.

Describe your career with BSH?
I started as a base associate like everyone else in this business. Within 4 months on staff, I graduated through the BSH Trainer Management program at our corporate headquarters. I have a number of field associates that I regularly manage in/around south-central Illinois, as well as field train in neighboring states for others in need of assistance and guidance. I hope to be a Team Leader someday very soon!!

Give a few pieces of advice to people considering applying for a position with BSH.
Force yourself to replicate the presentation the way trained as precisely as possible. Once you have it down, do the same thing in every appointment. Trouble only comes when you start altering the way you do things in the field selling business and out of the field managing your business. It takes discipline and a burning desire to succeed in a system that will only reward you if you follow the success of those before you. Do not ever be afraid to ask for help from anyone in your chain of command, and don’t ever, ever, ever give up! This is a career that can provide you with tremendous financial security and a very high income once you have overcome your initial learning curve. Stick with it!!!